The most realistic SERP Simulator 2020
«SERPure» is Google's most realistic SERP snippet simulator. With this tool, you can write effective meta title and description tags and see how your snippet looks in Google SERPs.
It's much easier to create meta tags when you immediately see the result on Google!
The SERP simulator allows you to accurately determine what length of meta title and description tags to use in the snippet. The tool helps to make your snippet as correct and useful for users as possible.
The SERPure simulator trims long meta tags and adds ellipsis at the end, similar to Google. Now you do not need to wait for the indexing of your website pages. You see the result during the creation of the meta tags.
The difference between the SERPure simulator is the ability to change your snippets in the list of competitors snippets. In an exact copy of the Google SERP, you can analyze other snippets, identify disadvantages and create the most attractive snippet.
A SERPure simulator validates your meta tags for desktop and mobile. If your site is mobile friendly, you can concentrate on writing meta tags for Google's mobile SERP and vice versa. The tool creates a correct, universal snippet that displays well in both versions.
It is very important to get into the TOP 10 SERPs of Google and keep the highest positions. Backlinko analysts have researched the Google search results for more than a million pages and found the TOP 3 SERPs of Google snippets collect 75% of all clicks and the difference in CTR varies by tens of percent.
Below there is the CTR table for snippet positions in the TOP 10 SERP Google
The optimized meta title and description tags in the snippet attract more visitors' attention, which means the snippet has a better CTR (click-through rate). With the increase visitor numbers, potential customers rise. Also, search engines love popular sites and take this factor into account when ranking.
Therefore, a correct snippet will help promote your site in the SERP Google by secondary signs.
Use the Google SERP Simulator to create the most effective snippet for getting the best CTR.
First of all, think about what request your site should be shown for. It can be «Buy a refrigerator» or «Website development». Then enter this query in the search field and get the TOP 10 Google.
The simulator will show you an exact copy of the Google SERP version. Each snippet can be changed. Just click on the title or description and write your own text.
Analyze competitor snippets. Imagine yourself as a website visitor and think about which text would attract attention the most.
The simulator has a switch between desktop and mobile snippets. Large monitors will display both versions at the same time.
Add your own title and description to any of the snippets. Too long texts will be truncated, similar to real texts.
The SERPure Simulator is an interactive tool that provides real-time advice on how to improve your meta title and description tags in Google. Follow the tool prompts to create the most useful and correct snippet.
All elements of the tool, buttons, links, sizes, colors and other parts exactly repeat the real Google SERP. SERP simulator repeats and simulates real search results pixel by pixel. This is necessary for the most accurate simulation of your snippets.
Sometimes Google changes site ranking algorithms and writes about it in their blog. The appearance of search results also changes. For example, the length of meta titles and descriptions in snippets may change in the future.
Our tool has a Google SERP parser that crawls thousands of Google pages daily, parses them and calculates the length of meta titles and descriptions. We receive a notification and promptly make changes to the algorithms of our SERP simulator when data changes even a little. Therefore, you can be sure you create the snippets are always in sync with the real Google snippets.
The meta title is the most important element of the snippet. It presents an exact and brief page content on a Google SERP page.
A good meta title tag directly affects your snippet's CTR
The title is also used in browser tabs and helps users orientate many open tabs well.
Publishing your articles on social networks the title is used as the title of the published post. Here's the example of how Facebook uses the title.
<head> <title>This is the meta title tag. It can contain 45-60 symbols</title> </head>
This code should be written in the <head> section of the page
Writing a good meta title tag is a very effective SEO solution that doesn't require much effort. Here are some recommendations for creating a meta title.
Too long titles are truncated and appended with ellipsis at the end of «...» in Google SERP snippets. This can be cut off an important part of the text, for example, the name of the brand or the city in which the service is provided. The title width must be less than 600 pixels. This is approximately 60 symbols.
Because of the different width of the letters, the exact length of the title is determined by the width, not the number of symbols.
The SERPure simulator matches the title length to the snippet width, so you can create titles that fit into the snippet completely.
Having a well-known brand often determines if someone click on your snippet. The brand is usually written at the end of the title, placing the main keyword at the beginning. In some cases it's best to focus on your brand and place it at the beginning. For example, for the pages «About the Company» or «Contacts».
People read the text from left to right and only see the first 2 words of the title in most cases, so it is better to place important information at the beginning of the text. Also, keywords at the beginning of a snippet have a greater impact on search rankings.
We recommend using the following template when creating meta title tags:
[Product Name] — [Product Category] | [Brand Name]
The SERPure simulator will tell you about this if keywords are not used at the beginning of the title.
Try to avoid titles such as «Home» or «Blog». The click-through rate on these pages is very low and they will affect SEO promotion negatively.
Instead use more meaningful titles that inform the content of the page, for example:
Avoid simple keywords listing of in the title, for example:
To buy site, best sites, cheap sites, sites for sale
A person considers such titles as spam, therefore they have a bad user experience and negatively affect the site SEO. Remember Google is good at recognizing keywords variations and you don't need to include all of them in your title.
Google bases on behavioral factors and user experience and continually improves its algorithms, so focus on visitors first.
The main title purpose is to grab the attention of visitors and get a click to your website.
The title is the first acquaintance the visitor with your site even on the Google SERP pages, so try to make it as useful and accurate as possible.
Meta description is a small piece of text from your web page displayed under the meta title.
Meta description does not affect Google rankings
The meta description is not used in Google's algorithms for ranking sites, it introduces the visitor to your web page and helps to understand whether your page contains the information that the user is looking for or not. This directly affects website traffic from search results.
<head> <meta name="description" content="This is a meta description tag. It will often appear in search results"> </head>
This code should be written in the <head> section of the page
A well-written meta description perfectly complements the meta title and directly affects the CTR (click through rate) from the Google SERP, so the following recommendations should be considered.
Google does not prohibit the long meta descriptions in snippets, but the texts will be truncated to about 155–160 characters and ellipsis «...» will be added at the end of the text
The length of the meta description tag is calculated by the width of the snippet, not by characters, and it is different on different devices. For example, description length should be no more than 1000 pixels on desktop devices and no more than 800 pixels on mobile devices.
Your meta descriptions will be more informative if you use a text length of at least 80 characters. Also, do not forget about the maximum length so that an important part of the text is not cut off.
SERPure simulator will check the length of your meta description on different devices and tell you when it is too short or too long
Google bolds keywords from search phrases, so use them in your meta description. Highlighted parts of the text attract the attention of visitors well.
Usually, people look to the left side of the snippet more often, so try to place your keywords at the beginning of the meta description.
Think about the benefits of your service and write these benefits in the meta description. It's easy if you think like a visitor and understand what benefits you get after going to the site. With the SERPure simulator, this is easy to do, as the tool shows standard Google search results.
At the same time, do not list all the possible benefits in the meta description. Briefly tell the visitor about the most important.
A call to action is very effective in the description. Use phrases that motivate the visitor to click on your snippet, for example: «View products», «Buy on credit», «Get a discount».
Meta descriptions compiled from a template are immediately visible and they may not cause much confidence. Contact a visitor directly and tell him about your web page in your own words. After that, the visitor will be more loyal to your snippet.
Google supports the use of special characters in the meta description. They look very noticeable and can increase the CTR of your snippet.
Do not use multiple identical characters to avoid spamming the text.
Better to use symbols that add meaning to your text. For example, you can add a phone (☎ - ☎) or letter envelope (✉ - ✉) symbol to your contact information, and you can add a list bullet symbol (‣ - ‣) to a product's benefits or properties.
Our SERP simulator supports special characters. Just copy and paste them into the meta title and short description tags.
SERP (Search Engine Results Pages) are web pages where search engines display results for user searches. The main data format in SERPs is a list of results sorted by relevance, i.e. page match level for search query. Each item in this list is called a snippet and has a title, description and url.
The most accurate Google SERP simulator allows you to write the most effective snippet.
A snippet is a small fragment of a site that is displayed on search results pages (SERP). Usually the snippet contains a title, a meta description and a link to the site. Also, the snippet can contain additional components for specific sites. For example, post date, rating, images, videos and others.
SERPure simulator allows you to create Google snippets for desktop and mobile. This tool shows the final result in both snippets in real time.
SERP simulator is an online tool to help you write a title and a short description for a website. The simulator creates an exact copy of the Google SERP. You will be able to see the generated snippet before indexing in Google. The tool will analyze the texts and give advice on how to improve the snippet from the SEO and markening side. Based on this data, you can identify the strengths and weaknesses of your snippet and improve it.
If you like the SERP simulator and have ideas for improving the tool, write to us in the comments in the form below. We will think about your idea and try to implement it.